The client is seeking a Head of AI Visibility & Automation to lead a new capability at the intersection of SEO, AI search, and marketing automation. You will own how a portfolio of client brands are discovered, understood, and recommended across major AI assistants and search experiences, while building the automated infrastructure to scale these strategies. This role will bring together AI/Search visibility and Data & AI automation under one high-performing function, leading two specialist managers.
You will develop and lead an AI visibility and “brand everywhere” strategy across search, AI assistants, social, and online communities. Responsibilities include creating GEO/AEO strategies to improve how brands are cited, recommended, and represented by AI systems, and building measurement frameworks for AI citations, share of voice, traffic, and brand search uplift. You will also design and roll out automations that support research, auditing, outreach, competitor intelligence, and content planning, ensuring AI and automation workflows integrate with BI, content, creative, and web publishing systems.
The client expects proven experience in SEO/search strategy with a strong understanding of how generative AI is changing discovery, along with hands-on GEO/AEO experience related to AI answer engines and chatbot optimization. You should have experience designing or overseeing marketing workflow automation, ideally using automation platforms, and demonstrate people leadership by coaching and developing specialists across different disciplines. Additional desirable experience includes working with AI/LLM APIs, agentic tooling, or connected data, as well as strong stakeholder management to advocate for emerging AI search opportunities while maintaining high standards for automation reliability, data quality, and human oversight.