The Senior Director, Business Development and Marketing will report to the General Management and will be responsible for driving the evolution and acceleration of business development in the Quebec region. This role is crucial to our client's growth priorities and will involve working closely with regional management, practice leaders, sector leaders, and lawyers to support client growth, strategic client retention, cross-selling, market intelligence, and competitive positioning. The focus of this position goes beyond traditional marketing responsibilities and involves transforming the function to be more proactive, integrated, rigorous, and impact-driven.In addition to leading the regional marketing and business development strategy, the incumbent will collaborate with senior management and firm leaders to identify and prioritize growth opportunities, while ensuring consistency and collaboration across practice groups. The role also involves structuring the function to enhance business development efforts, equip lawyers in client relationship development, and establish a more measurable and collaborative discipline. The Senior Director will play a key role in developing a structured approach to strategic client accounts, maximizing cross-selling opportunities, strengthening market intelligence, and positioning the marketing and business development team as a valuable internal business partner.