The client is seeking a Director of Performance Marketing to lead and optimize performance marketing strategy in London. This is a permanent role with a focus on driving measurable growth through data-informed marketing decisions.
In this role, you will oversee performance marketing activities end to end, using advanced analytics to develop marketing insights, improve campaign effectiveness, and refine targeting, messaging, and channel strategy. You will be expected to monitor key performance metrics, identify opportunities for optimization, and ensure marketing execution aligns with business objectives.
The ideal candidate will have strong experience in performance marketing leadership and the ability to translate data into actionable insights. You should bring a strategic, analytical mindset and be comfortable driving continuous improvement across campaigns to maximize ROI and performance outcomes.