The client is seeking a CRO Manager to lead and optimize revenue performance across digital and customer-facing channels. This role focuses on improving conversion rates, increasing qualified demand, and enhancing the overall effectiveness of growth initiatives through data-informed experimentation and continuous optimization.
The CRO Manager will oversee the planning, execution, and analysis of conversion optimization efforts, including funnel analysis, hypothesis development, A/B testing, and performance reporting. The role will typically involve collaborating with relevant internal teams to identify conversion friction points, prioritize opportunities, and ensure learnings are translated into ongoing improvements.
The ideal candidate will have experience managing CRO or conversion-focused programs and be comfortable working with metrics to drive decision-making. Strong analytical and project management skills are expected, along with the ability to communicate findings and recommendations clearly to stakeholders while maintaining a structured, test-and-learn approach.