The role of MarTech Enablement Manager offers a strategic and hands-on position for those eager to influence multi-channel CRM delivery and optimize marketing technology ecosystems. This role is suited for individuals passionate about problem-solving, enhancing customer experiences, and driving transformation. The client is a digital and data-focused organization dedicated to helping brands construct impactful, insight-driven customer experiences through strategic planning, solution design, and execution, aiding organizations in their digital transformation journeys.
In this position, the MarTech Enablement Manager will focus on CRM strategy, campaign execution, and platform optimization. Responsibilities include contributing to CRM strategy development, executing campaigns across various channels, ensuring high-quality campaign setup, and collaborating with stakeholders to align CRM solutions with business objectives. The role also involves using data insights for optimizing targeting and personalizing campaigns, supporting MarTech adoption, and monitoring campaign performance for potential improvements.
The ideal candidate will possess strong hands-on experience with CRM or campaign management platforms like Adobe Campaign or similar systems. They should have demonstrated capability in executing multi-channel journeys and interpreting briefs into effective CRM activations, alongside a solid understanding of digital marketing channels. An analytical mindset, attention to detail, confident communication abilities, and adeptness at managing multiple deadlines are essential. The client offers career progression opportunities, tailored training and development, flexible work arrangements, and a supportive, innovative environment focused on continuous improvement.