The client is hiring a Country Manager to oversee the development and operational management of its United States business across retail, e-commerce, and B2B. The role is accountable for P&L performance and will support retail growth including one store opening and additional openings anticipated soon. The Country Manager will collaborate closely with retail partner operational teams based in Miami, along with franchise and U.S. teams and e-commerce and marketing teams.
Key responsibilities include implementing brand strategy and conducting competitive intelligence while managing elements of the brand marketing mix to help leadership and the retail partner adapt the concept to the U.S. market. The role will adjust and propose strategy in alignment with country regulations and cultural guidelines, define B2B market potential and support its launch through activities such as prospecting and trade shows, and oversee execution of the web strategy (e-commerce and CRM). The Country Manager will coordinate and ensure smooth delivery of marketing and promotional plans, develop operational plans, and refine assortment proposals by category in line with financial objectives and stock constraints.
The Country Manager will improve operational processes across sales, logistics, and customer service, set up management tools and manuals for stores, and define an omnichannel process between stores and e-commerce. Responsibilities also include integrating necessary product and pricing data into IT systems; coordinating store opening processes with landlords; managing end-to-end logistics from France to U.S. warehouse(s) and onward to stores, including inventory monitoring and stock movements; ensuring the reliability of IT flows by following relevant IT developments; recruiting and training staff and sales teams; and producing regular progress and performance reports for both France and U.S. Requirements include a graduate degree, experience typically in retail and digital with a track record in launching a retail brand in the United States, and the ability to work in a transversal, collaborative project mode, with strong communication and organizational skills; bilingual French and English is required.