Gonzaga University, located in Spokane, Washington, is a private Catholic institution founded in 1887 with a strong commitment to academic excellence, social justice, and the holistic development of its students. Offering a wide range of undergraduate, graduate, and professional programs, Gonzaga prepares students to lead and serve in a global society through rigorous education and a focus on community engagement and ethical leadership. The Chief Marketing and Communications Officer (CMCO) will collaborate closely with the President's cabinet and marketing professionals to ensure consistent messaging across the University, leveraging a brand awareness study to enhance storytelling, audience segmentation, and strategic messaging. The role requires collaborative leadership, relationship building skills, and expertise in media and crisis communications planning, as well as the use of modern marketing and communication technologies to enhance engagement and outreach strategies in the higher education sector.The CMCO at Gonzaga University will play a key role in amplifying storytelling, enhancing audience segmentation, and strengthening strategic messaging across diverse constituencies by leveraging digital platforms, data analytics, and AI-driven tools. The successful candidate will be responsible for ensuring cohesive messaging across the University and will work closely with marketing and communications professionals to enhance engagement and outreach strategies. The role requires proactive media and crisis communications planning, as well as a strong aptitude for utilizing modern marketing and communication technologies to drive success in the higher education sector. The CMCO will be instrumental in cultivating an inclusive environment where students are encouraged to explore their passions and make a positive impact on the world through effective communication strategies.