Client is hiring an experienced Account Director focused on social commerce, TikTok Shop operations, and live commerce within a fast-growing independent agency environment in London. The agency supports consumer brands with creator-led marketing and performance-driven social strategies, helping clients unlock growth through TikTok Shop, live commerce, and creator partnerships. This is a senior client leadership role with an opportunity to contribute to client success and help shape the agency’s future direction.
As a strategic lead across a portfolio of social commerce clients, you will advise brands on TikTok Shop performance, growth opportunities, and best practices. You will manage the end-to-end account lifecycle, including onboarding, delivery, optimization, reporting, and ongoing client success processes, while building and maintaining senior stakeholder relationships. You will lead client meetings, reviews, and strategic planning sessions, driving measurable business results through commercial management, hands-on optimization, and data-informed recommendations.
Key responsibilities include developing and executing TikTok Live and live commerce strategies, collaborating across creative, studio, operations, and social teams to deliver integrated campaigns, and supporting finance processes related to invoicing, billing, and creator payments. You will manage account budgets, forecasting, spend reconciliation, and commercial reporting, as well as recruit, mentor, and develop account management team members by setting objectives, performance standards, and development plans. The role also involves monitoring platform updates and industry trends and contributing to agency innovation and proposition development. The ideal candidate has at least 2+ years of experience managing social commerce programs with strong TikTok Shop and live commerce expertise, proven success delivering GMV and commercial objectives, strong analytical and presentation skills, and the ability to operate independently while partnering effectively across multiple disciplines.