If you’re an executive who has conducted a job search, you know the key to success is to get noticed. Be a “mover” and a “shaker” in your industry or profession. Executive search consultants are seeking thought leaders and top professionals within their industry. To be recognized as such, you must be continuously networking, evolving your knowledge, and staying abreast of industry trends. There are numerous tactics you can incorporate to improve your visibility and increase your professional network.
Combining a handful of these strategies will get you noticed by recruiters and put you on the right track to land your dream job. Here is the second part of our 22 best ways to get noticed by executive search consultants:
12. Update your Blue Steps profile once a year or anytime your job changes
Continuously update your Blues Steps profile with your most recent achievements, new skills, and new responsibilities so recruiters have a good grasp of your current role and contributions.
13. Join relevant or professional trade organizations
Professional associations in your discipline (finance, sales, marketing, human resources, digital media, etc.) allow you to create and build strategic partnerships with people in your industry as well as have opportunities for improving your industry knowledge.
14. Keep track of places where your bio is posted online and make sure it is up-to-date
In addition to your company website, your biography may be published on advisory board websites, volunteer/non-profit organizations for which you are a contributor or within other organizations to which you are affiliated. Google yourself often and make sure this information is accurate and reflects your most recent accomplishments.
15. Sign up for services like HARO that allow you to connect with Journalists
Help a Reporter Out (HARO) is a sourcing service, connecting journalists and bloggers with relevant expert sources to meet journalists’ needs and enable brands or business leader to tell their stories. HARO distributes more than 50,000 journalist queries from highly respected media outlets each year. Here you can find topics related to your expertise, industry or experience, and proactively outreach to share your insights.
16. Take an adjunct faculty position
Once again, recruiters look for candidates who know about the emerging trends in their industry and are called upon to educate and mentor the next generation of leaders. Sharing your knowledge as an adjunct faculty member not only highlights your commitment to educating up and coming business leaders, it can also provide opportunities for public speaking engagements that will further expand your visibility.
17. Keep an up-to-date active profile on LinkedIn and one or two relevant social media sites
Staying visible and active on social media are pertinent to your job search and career today. This includes not only building a social media profile but actively updating it, expanding your network, and sharing information. Depending on your industry, you should also pick another social media platform to share your industry knowledge such as Twitter and Instagram. These accounts should be separate from your personal accounts and all information shared should be job related.
18. Write a book
This may be a jump for many busy executives but remember, there is no better way to highlight your expertise then to become a published author. If you have a compelling story to tell about your rise through the executive ranks, an inspirational business leadership story, or a “how-to” instructional book, set aside a few hours a week to document your experience.
19. Be a panelist and give presentations at your company’s events and relevant industry events
As mentioned above, proactively seek opportunities to share your knowledge within your own company for promotional opportunities and to increase your visibility, particularly if you work within a large global organization. In addition, you can volunteer to present at leading industry events in which key decision makers will be in the audience.
20. Start an industry or function-focused MeetUp
MeetUp groups are a very popular, casual way to get to know people in your community. If you are a passionate CEO seeking to make connections in your community, start a meetup group where you can get to know other like-minded professionals in a casual setting.
21. Get a personal referral via friends, family, colleagues, or business associates
It’s well known that the most effective way to land a new job is through your personal and professional network. Share your interests, your goals, and your career aspirations and you never know who may know of a great opportunity or may be willing to share your information with their boss, friend or business associate. In all aspects of your life, share your dreams and take advantage of every opportunity that presents itself.
22. Comment on relevant discussion website conversations (Reddit, Quora, etc.)
Discussion websites allow you to ask questions, share answers and enable you to showcase your skills and knowledge. Key ones include Quora, which is a question-and-answer site where questions are asked, answered, edited, and organized by its community of users. Reddit Is also a discussion website, that enables users to ask questions and connect with people who contribute unique insights and answers.
View Part One of our list of ways to get noticed by executive recruiters here.