The Senior Director of Marketing and Business Strategies will lead a team in developing and maximizing team performance to optimize the customer experience throughout the customer journey. This individual will be responsible for creating and implementing marketing strategies that align with organizational objectives and rely on data and technology to drive success. They will collaborate with various teams to ensure value is delivered to every customer contact and play a key role in overall business development. Reporting directly to the President, the Senior Director of Marketing and Business Strategies will be an inspiring leader who drives innovation and collaboration within the organization. They will be responsible for establishing and maintaining marketing strategies that support the achievement of organizational goals and objectives. This role requires a strategic thinker who can effectively lead a team and utilize data and technology to enhance the customer experience and drive business growth.