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Read these BlueSteps Executive Search blog articles for the latest tips that will help improve your executive resume and your brand.

Understanding and communicating your brand will help you in all stages of your job search, as well as in managing your career going forward.  Do you have a rock solid brand message that clearly and concisely is achieving the results you desire? If not, it’s no longer a “nice to have, but a must have.” Don’t waste valuable time when some of the best opportunities exist in the job market.
 
Think of Coca Cola. Do you have a picture of a can of Coca Cola clearly in your mind? What do you see? Red and white/silver aluminum can with distinctive lettering. Now picture a glass of Coke, just an ordinary glass with a dark colored beverage inside. It could be Coke, but it could also be Pepsi; it could even be root beer.

Age discrimination: It’s illegal, but we all know it happens. You can’t change your birthdate, but you can take steps to prevent age discrimination during your job search. A good technique is to give your resume a virtual shot of Botox with a QR code.

QR codes are small, two-dimensional squares that can be scanned with a smartphone to direct the user to a website containing additional information. You’ve probably seen them on advertisements – they’re showing up on everything from ketchup bottles to movie posters.

As Robert Frost might say were he alive today,” C-level executives go down the road less traveled. And that makes all the difference.” And, recognizing that the C-level executive does travel on a different plane than other senior management, therefore, they need to have a resume that stands out above. So how does a C-level resume look? What needs to be included? What needs to be excluded?  Here are the top seven tips to lay the groundwork and get you started.

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Although writing a resume is a very personal experience, it pays to follow some basic guidelines in order to increase the likelihood of potential employers taking your application to the next step. The following ten points are collected from top expert sources and should assist in making your resume clear, interesting and impactful.

Executive career coaches and resume writers from BlueSteps Executive Career Services (BECS) were some of the 150 career practitioners who attended the Career Thought Leaders Conference March 10–14 in Baltimore, Maryland to learn foremost strategies for helping professionals and job seekers take control of their career.
 
With unemployment rates still stubbornly high and rapid changes in how companies source candidates, it is essential for both experienced and new career professionals to be fully equipped to help job seekers manage a full-throttle job search efficiently and effectively.
I don’t know what it is about resumes. People seem to get so caught up in what they think a resume “should” be that they overlook what a resume can be…an entree to a new role, a new career, a new life. Some people seem to treat their resumes like they are their tax returns…break a rule and get penalized; enter information in a different place and suffer the consequences…it really doesn’t need to be so formulaic…and it shouldn’t be. A good resume is a representation of your strengths, your passion, your dreams…all wrapped up into a compelling message of value. Here are ten mistakes I see people make when writing resumes and some tips for how to avoid these pitfalls.
If you’re applying, or planning to apply, to executive jobs overseas, you may have asked yourself these questions:
  • Is it a résumé or a CV (curriculum vitae)?
  • What size should the document be, letter or A4?
  • Do I really need to share my marital status?
  • What about spelling? Is American English okay or do I need to use British, Australian, or Canadian English?
  • Do I need to have my résumé translated into the local language?
  • Do I mention my immigration status?

As a senior-level executive, you most likely have a LinkedIn profile, a BlueSteps membership, and a membership to your industry's association. Maybe you've published books, have your own website, often have public speaking engagements, and your name may often appear in your local, or even national, media. With all of those credentials, you may start to think that your resume is no longer so important. Maybe you've even read somewhere about some impending death of the resume. Well, it doesn't matter how accomplished you are, the resume is not dead. And you need one--a smart one.

The majority of candidates, executive though staff, write resumes and apply to jobs in roughly the same way…writing a cover letter to focus a static resume.

I’ve written in previous articles to “Stop Writing Cover Letters, and You’ll Get More Interviews”, and described why cover letters are an obsolete tradition in today’s job search. In the 15 seconds the average hiring manager spends making an interview/no interview decision…most hiring managers make their decision based on a resume – not a cover letter. In a recent Linkedin poll, over 80% of hiring managers stated that they read resumes first.

Yet, the majority of candidates mistakenly use a cover letter to demonstrate why they are perfect for a position.