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BlueSteps, the executive career management service of the Association of Executive Search and Leadership Consultants (AESC), released today its annual Executive Career Outlook Report. To glean insights for the report, BlueSteps surveyed over 800 senior-level management professionals globally on what trends they are seeing in the executive job market. What BlueSteps found was worldwide, executives are more optimistic about the state of the global executive job market compared to previous years due to economic indicators and recent fiscal policies.

When it comes to knowing how to navigate job search, do you know the #1 secret to getting hired?

If you think networking is the answer, you are on the right path.

If you think building social media connections is the secret, you have the right idea.

And, if working with recruiters is also part of the process, you are partially correct. 

In fact, all of the above do contribute to getting interview opportunities, but individually or collectively, they do not add up to THE ultimate answer for getting hired.

People can give a lot of insight into their true selves online, so it can be a sound way to get a sense of their behaviours and beliefs, and whether they will be a good cultural fit with an organization. But public outcry erupted in February 2019 when the South African Public Service and Administration Department said that it would screen candidates’ social media profiles as part of its recruitment process.

We're proud to announce the release of our newest report, The BlueSteps 2019 Executive Career Outlook, currently available to BlueSteps members. The report features insights from over 1,400 senior management professionals globally to help you grow your career. 

Similar to relationships, finding the right match in work is critical. There is more to ensuring your professional satisfaction than landing a job that fits your professional aspirations. Cultural fit is a significant factor in the success and contributions you bring to a company.

The first step in ensuring your success in an organization is to conduct your research prior to the interview. There are many resources available to help you make this assessment, starting with the company’s overall website: check any videos, employee testimonials, social media content, mission statement, community involvement, publicity/press releases, and related content. Note how it “feels” to you overall. What’s the impression you are taking away from your visit to their site?

If it’s been longer than 5 years since you’ve dipped your toes in the job search waters, it’s important to understand that some key components of the job hunt have changed. As an Executive Resume Writer, I can attest that there’s more to it than refreshing your resume (even if you have your resume professionally written), making sure your LinkedIn is current (although that’s certainly an important part of it), and scouring online job boards.

In fact, spending most of your time applying online can land you in the ATS (applicant tracking system) black hole— from which many resumes never return. Not only will you walk away incredibly frustrated, it will likely prolong your job search.

Is your New Year’s resolution to land your next great executive-level job? Do you have a comprehensive written plan and strategy to ensure your successful results—one that does not rely exclusively on job postings? An effective job search in 2019 requires a nontraditional combination, multi-pronged strategy—proactive outreach both in-person and online.

First, remember connections continue to be the key in how the most sought-after executive positions are filled. The growth of social networking, online dissemination of personal information and increased workforce mobility have made the importance of building and maintaining professional connections critical.

While the average tenure of chief marketing officers (CMOs) has remained relatively steady at the top 100 most-advertised brands (44 months in 2017 and 42 months in 2016), it’s worth mentioning that the early part of 2018 has proven to be quite extraordinary – and not in a good way. An usually high number of well-known brands that we track across a number of key industries have undergone a change in the top marketing role this year.

Social selling – is a sales approach focused on the use of social media to identify prospects, develop and build relationships and, eventually, close a sale.

But can social selling get you closer to your career goal?  We believe that the principals of social selling are applicable to any executive job search strategy, making you simultaneously the sales person and “the product/ brand”.

With social recruiting at the center of any hiring process, your online presence has become more important than ever. That is why you shouldn’t leave anything to chance and take advantage of the social selling practices to reach your next executive position. Here’s how:

 

1. Build a strong, professional brand

You have probably heard most executive jobs are either found through networking or by being "headhunted" by executive-level recruitment firms, also called search firms. Both leveraging your network and building relationships with a few executive recruiters in your industry are methods that can be highly effective for winning new opportunities. Both are without a doubt critical for executive-level professionals to include in their overall career management strategy. Both, however, do take considerable time — the results don’t happen overnight.